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How many sprays are in a decant?
It's the most common question we get, and the one with the least useful answers online. Here's a straight one. The short answer 2ml — roughly 20 sprays 5ml — roughly 50 sprays 10ml — roughly 100 sprays A standard atomiser delivers about 0.1ml per press, so ten presses to a millilitre. That's the arithmetic, and it holds well enough for planning. What that means in days At four sprays a day, every day: Size Sprays Days at 4/day 2ml ~20 5 5ml ~50 12–13 10ml ~100 25 Very few... Read more...
Designer, niche and Middle Eastern — what's the actual difference?
These three labels get used constantly and explained rarely. They're not quality tiers. They describe how a fragrance was made and who it was made for, and understanding that will save you money. Designer Fragrances released by fashion houses — Dior, Chanel, Armani, Versace, Jean Paul Gaultier, Yves Saint Laurent. The fragrance is a licensed extension of a clothing brand, usually produced by a large fragrance manufacturer under contract. What that means in practice: designer fragrances are built to be liked by as many people as possible. They're tested with... Read more...
How to actually test a fragrance
Most people test fragrance in the worst possible conditions and then wonder why the bottle disappoints them at home. Here's how to do it properly, and why it matters more than which fragrance you pick. Paper strips tell you almost nothing A blotter shows you the opening — the top notes, which are the most volatile and the first to disappear. On a strip they'll hang around for hours because there's no body heat, no skin oil, no sweat, nothing metabolising them. On you, they're gone in fifteen minutes. What... Read more...